Good Morning Americaâs latest Deals & Steals event is focused on beauty, skin care and hair care, with discounts of up to 50% off on products from Kevyn Aucoin Beauty, LAWLESS Beauty, Foreo Sweden, Style Edit and BondiBoost.
The September 18 deals start at just $4, covering makeup, lip products, LED skin-care devices, hair styling essentials and hair-care tools. Availability is limited, and several offers are valid only while supplies last.
1.Kevyn Aucoin Beauty â 50% Off
Deal price: $12.50â$47.50
Regular price: $25â$95
Shipping: Free
Deal date: September 18, 2026
Kevyn Aucoin Beauty is offering 50% off selected makeup, including products for lashes, contouring, highlighting and complexion.
The Volume Mascara uses volume-building fibers designed to coat lashes while creating fuller-looking volume without clumping. Another featured item is the Sculpting Contour Powder, a matte powder designed to mimic natural facial shadows for more definition.
The sale also includes selected highlighters, blushes, bronzers and other makeup products.
2.LAWLESS Beauty â 50% Off
Deal price: $7.50â$26
Regular price: $15â$52
Shipping: $4.99 or free on orders over $50
Deal date: September 18, 2026
LAWLESS Beauty is offering 50% off cosmetics and skin-care products, including its popular Forget The Filler collection.
The range includes lip gloss, lip masks and balm sticks formulated with Maxi-Lip, an ingredient complex designed to hydrate, smooth and create a plumper-looking appearance.
Other products available include lipsticks, lip liners, foundation, blush and Perfecting Cream. The moisturizer uses a hyaluronic acid complex and can also serve as a base underneath makeup.
3.Foreo Sweden â 50% Off
Deal price: $5.50â$449.50
Regular price: $11â$899
Shipping: $5
Deal date: September 18, 2026
Foreo Sweden has one of the widest price ranges in the event, with 50% off selected skin-care technology, LED devices and facial tools.
Featured products include the FAQ 202 LED face mask, which offers seven LED light therapies plus near-infrared technology. Other discounted options include red-light panels and additional masks.
The sale also features the LUNA 4 mini facial cleansing device and products from Foreoâs UFO collection, including the UFO 3 facial hydration device and coordinating masks.
4.Style Edit â 50% Off
Deal price: $17.50â$40
Regular price: $35â$80
Shipping: Free
Purchase limit: 12 per product
Style Edit is offering 50% off selected hair-styling and root touch-up products.
The discounted range includes thickening mist, root volumizer, dry shampoo and texturizing spray, alongside the brandâs root touch-up products.
The styling formulas feature ingredients including peptides and golden sea kelp and are designed to add volume and texture while helping hair remain touchable rather than overly stiff.
5.BondiBoost â 50% Off
Deal price: $4â$109.50
Regular price: $8â$219
Shipping: $7.99 or free on orders over $25
Purchase limit: Three per product
Deal date: September 18, 2026
BondiBoostâs 50% off sale covers hair care, styling tools and accessories, with prices starting at just $4.
The HG Collection includes shampoo and conditioner formulated with ingredients such as rosemary, aloe and peppermint and is aimed at supporting fuller-looking hair.
The Rapid Repair Bond Builder+ Collection targets hair damaged by heat, coloring and styling, while the Thickening Therapy Collection focuses on adding volume and includes vegan collagen and biotin.
Discounted accessories and tools include round brushes, hair clips, a flat iron and an air styler.
GMA Deals & Steals â September 18 Deal Summary
The September 18 beauty event features five brands offering discounts of up to 50%:
- Kevyn Aucoin Beauty: Makeup from $12.50
- LAWLESS Beauty: Cosmetics and skin care from $7.50
- Foreo Sweden: LED skin-care devices and tools from $5.50
- Style Edit: Hair styling and root touch-up products from $17.50
- BondiBoost: Hair care and tools from $4
Most offers are available only while supplies last, with no rain checks. Shipping terms vary by brand, and listed shipping rates apply to the continental United States.
| # | Brand | Category | Discount | Deal Price | Regular Price | Shipping |
|---|---|---|---|---|---|---|
| 1 | Kevyn Aucoin Beauty | Makeup | 50% Off | $12.50â$47.50 | $25â$95 | Free |
| 2 | LAWLESS Beauty | Cosmetics & Skin Care | 50% Off | $7.50â$26 | $15â$52 | $4.99 / Free over $50 |
| 3 | Foreo Sweden | LED, Skin Care & Beauty Tools | 50% Off | $5.50â$449.50 | $11â$899 | $5 |
| 4 | Style Edit | Hair Styling & Root Touch-Up | 50% Off | $17.50â$40 | $35â$80 | Free |
| 5 | BondiBoost | Hair Care & Tools | 50% Off | $4â$109.50 | $8â$219 | $7.99 / Free over $25 |
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