Good Morning America’s popular Deals & Steals shopping event returned on Friday, October 23, 2026, with another selection of limited-time discounts. Curated by Tory Johnson, the latest offers feature products from Soludos, SHOKZ, Grandpa Gus, GreenPan, ICEBox and Picture Keeper.
The October 23 promotion advertises savings of up to 76%, with prices starting at approximately $6. Shoppers can find discounts on fashionable sneakers, wireless headphones, household pest-control products, cookware, emergency document organizers and digital photo storage devices.
All six featured brands are offering free shipping within the continental United States. The deals are available for one day only, while supplies last.
1. Soludos Sneakers — Save 50% to 59%
Soludos is offering significant discounts on its everyday sneaker collection, combining timeless footwear designs with comfortable materials and modern styling.
The featured Ibiza sneaker takes inspiration from the relaxed atmosphere of the Spanish island. It features the brand’s signature comfortable sole and natural fabrics designed for everyday wear.
Shoppers can choose from several designs, including classic leather sneakers, elevated platform styles and other contemporary variations.
The Roma sneaker is another featured option. It has a flattering almond-shaped toe and subtle heel lift, making it suitable for casual outings, workdays and everyday activities.
Deal Details:
- Original Price: $119–$159
- Sale Price: $48–$79.50
- Discount: 50%–59% off
- Shipping: Free
- Offer Valid: October 23, 2026
2. SHOKZ OpenFit Headphones — Save 50%
SHOKZ is offering a 50% discount on selected OpenFit wireless headphones, designed for users who want to listen to music, podcasts and calls while remaining aware of their surroundings.
Unlike traditional earbuds, the OpenFit range features an open-ear design that does not block the ear canal.
SHOKZ OpenFit Air
The OpenFit Air uses DirectPitch technology to direct audio toward the ears while reducing sound leakage. Its lightweight, comfortable design makes it suitable for commuting, exercise and daily activities.
The headphones offer up to 28 hours of total battery life when used with the charging case.
SHOKZ OpenFit 2
The OpenFit 2 combines DualBoost and DirectPitch technologies to provide stronger bass and a fuller listening experience.
The model also offers up to 28 hours of total battery life, including charging-case capacity. Both featured models have sweat-resistant designs.
Deal Details:
- Original Price: $120–$180
- Sale Price: $60–$90
- Discount: 50% off
- Shipping: Free
- Offer Valid: October 23, 2026
3. Grandpa Gus Pest Control Products — Save 50%
Grandpa Gus is offering half-price deals on pest-control products designed to help protect homes, garages, vehicles and outdoor spaces.
The brand uses essential-oil-based ingredients, including peppermint and cinnamon, in several of its pest-repellent products.
Featured Products:
Mouse Repellent Pouches: Designed to discourage mice from entering homes, garages, cars, trucks and recreational vehicles. The pouches release peppermint and cinnamon scents over time.
Mouse Repellent Sticks: Compact pest-repellent sticks featuring peppermint-based ingredients. Their small size makes them convenient for discreet placement.
Mosquito Repellent Bands: Wearable products intended to help repel mosquitoes during outdoor activities.
Rodent Repellent Spray: A spray designed for areas where rodent activity may occur.
The brand reports more than 29,000 positive customer reviews for its mouse-repellent pouches. Buyers should follow product instructions and safety precautions, particularly around children and pets.
Deal Details:
- Original Price: $13–$33
- Sale Price: $6.50–$16.50
- Discount: 50% off
- Purchase Limit: Five per product
- Shipping: Free
- Offer Valid: October 23, 2026
4. GreenPan Reserve Cookware Sets — Save 50% to 66%
GreenPan is offering substantial discounts on its Reserve cookware collection, featuring ceramic nonstick surfaces, durable construction and stylish gold-tone handles.
The cookware uses GreenPan’s diamond-infused ceramic nonstick coating, manufactured without intentionally added PFAS.
Its Duoforged hard-anodized construction is designed to improve durability, scratch resistance and even heat distribution.
Featured Cookware Options:
Three-Piece Frypan Sets: Available in different colors, these sets are designed for everyday cooking, including frying, sautéing and preparing quick meals.
Five-Piece Cookware Set: Includes cookware pieces with durable glass lids, offering additional flexibility for preparing meals.
The cookware is compatible with different stovetops, including induction. The collection is described as oven- and broiler-safe up to 600°F, while the included glass lids are oven-safe up to 425°F.
Deal Details:
- Original Price: $130–$300
- Sale Price: $65–$100
- Discount: 50%–66% off
- Purchase Limit: Five per order
- Shipping: Free
- Offer Valid: October 23, 2026
5. ICEBox Emergency & Estate Kits — Save 51% to 61%
ICEBox is offering discounts on emergency and estate organization kits designed to help families keep important documents and essential information in one place.
The organizers can be useful for preparing emergency plans, organizing financial records and ensuring family members know where to find important information when needed.
The ICEBox system covers more than 35 categories of essential documents, accounts, keys and instructions.
Featured Products:
ICEBox Fire Resistant Storage Box: A lockable document organizer featuring identification cards, color-coded filing sections, keychain organization and step-by-step instructions.
It is designed to help users organize important paperwork and provide guidance for family members during emergencies.
ICEBox LIGHT: A simplified version intended for people who want to organize and protect their most essential documents without using the larger system.
The kits can help organize insurance information, financial documents, emergency contacts, estate instructions and other important records.
Deal Details:
- Original Price: $80–$230
- Sale Price: $39–$89
- Discount: 51%–61% off
- Shipping: Free
- Offer Valid: October 23, 2026
6. Picture Keeper Photo Storage Devices — Save 50% to 75%
Picture Keeper is offering discounts on digital backup devices designed to help users store and protect photos, videos and contacts.
The devices provide a convenient backup option for people running out of phone storage, upgrading their devices or wanting an additional copy of important digital memories.
Users can connect a compatible Picture Keeper device to a smartphone, tablet or computer and begin backing up files without requiring an internet connection.
The system can automatically skip duplicate photos to conserve storage space and includes features intended to make finding saved pictures easier.
Featured Storage Options:
16GB to 128GB Devices: Designed for everyday photo and file backups, with different storage capacities depending on individual needs.
500GB PRO SSD: A higher-capacity storage option for users with larger photo and video collections.
1TB PRO SSD: Intended for people who need substantial backup space for digital files and media.
Picture Keeper offers options compatible with iPhone, Android, Windows PCs and Mac computers. Compatibility may vary by device and model.
Deal Details:
- Original Price: $120–$440
- Sale Price: $30–$220
- Discount: 50%–75% off
- Purchase Limit: Four per order
- Shipping: Free
- Offer Valid: October 23, 2026
GMA Deals & Steals October 23, 2026: Deal Summary
| Brand | Product | Discount | Sale Price |
|---|---|---|---|
| Soludos | Ibiza and Roma Sneakers | 50%–59% | $48–$79.50 |
| SHOKZ | OpenFit Headphones | 50% | $60–$90 |
| Grandpa Gus | Pest Control Products | 50% | $6.50–$16.50 |
| GreenPan | Reserve Cookware Sets | 50%–66% | $65–$100 |
| ICEBox | Emergency & Estate Kits | 51%–61% | $39–$89 |
| Picture Keeper | Photo Storage Devices | 50%–75% | $30–$220 |
All listed offers include free shipping within the continental United States.
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