Good Morning America is celebrating 15 years of Tory Johnson’s popular GMA Deals & Steals shopping segment with exclusive discounts on Friday, October 9, 2026.
The anniversary sale features products from Amelia Rose, Laura Geller Beauty, Luminara, iHealth, Kelvin Tools and MY MAGIC CARPET, with savings ranging from 50% to 73%.
The broader anniversary promotion advertises deals starting at just $6, while the six featured brands listed below offer products starting at $12.
Most deals are available for one day only, October 9, while supplies last. Shoppers can find the offers at GMADeals.com.
1. Amelia Rose Jewelry & Bags — 50% Off
Sale Price: $14.50–$57.50 Regular Price: $29–$115 Discount: 50% Off
Amelia Rose is offering a collection of colorful gemstone jewelry and stylish quilted bags at half their regular prices.
The jewelry assortment includes hand-carved fluorite fish pendants featuring sparkling cubic zirconia eyes and delicate 14-karat gold-filled paperclip chains. Customers can also shop for quartz earrings, elegant hoops and colorful beaded necklaces.
The collection also includes hand-block-printed quilted duffle bags, pouches and jewelry rolls. Made from 100% cotton, these accessories combine attractive patterns with practical storage features.
Customers can mix and match designs or purchase coordinating pieces for travel and everyday use.
Shipping: $5.99 or free on orders over $100.
Offer Valid: October 9, 2026.
2. Laura Geller Beauty Cosmetics — Up to 73% Off
Sale Price: $12–$75 Regular Price: $24–$280 Discount: 50%–73% Off
Laura Geller Beauty is offering some of the biggest discounts in the October 9 GMA Deals & Steals anniversary sale.
The featured assortment includes cosmetics, holiday beauty collections, makeup palettes and the brand’s first fragrance, Tuscan Sun.
Inspired by the warmth of Italian living, Tuscan Sun opens with fresh citrus notes, develops into a creamy floral scent and finishes with warm woods, amber and vanilla.
A special fragrance duo includes both full-size and travel-size bottles.
Customers can also choose from holiday gift sets and makeup products for the eyes, lips and face.
The promotion provides an opportunity to purchase beauty essentials and seasonal gifts at reduced prices.
Shipping: Free shipping on all featured orders.
Purchase Limit: Five of each product.
Offer Valid: October 9, 2026.
3. Luminara Flameless Candles — 50% Off
Sale Price: $17.50–$55 Regular Price: $35–$110 Discount: 50% Off
Luminara is offering a 50% discount on its flameless candles, designed to create the appearance of traditional candlelight without an open flame.
The candles use patented Real Flame-Effect technology to produce a realistic flickering effect.
Indoor versions feature premium real-wax exteriors and are available in different decorative styles, including autumn harvest and Halloween-inspired designs.
Each candle includes a built-in timer that automatically operates for five hours before switching off for 19 hours.
Outdoor models are made with weather-resistant IPX4-rated plastic and feature the same flame-effect technology.
These candles provide an alternative to traditional candles for households with children or pets.
Shipping: $7.99 or free on orders over $100.
Offer Valid: October 9, 2026.
4. iHealth Health Tools — 50% Off
Sale Price: $15–$60.50 Regular Price: $30–$121 Discount: 50% Off
iHealth is offering discounts on several home health monitoring devices as families prepare for the fall respiratory illness season.
The featured collection includes the iHealth 4-in-1 Rapid Test, designed to detect and distinguish influenza A, influenza B, COVID-19 and RSV using one anterior nasal swab.
Another featured product is the iHealth PT3 No-Touch Forehead Thermometer, which provides a temperature reading in approximately one second and uses a quiet vibration alert. The promotion cites more than 178,000 positive reviews.
The iHealth Track Blood Pressure Monitor is also included. The clinically validated device allows users to monitor blood pressure and pulse at home. The promotional listing cites more than 68,000 positive reviews.
Additional products include pulse oximeters, TENS units and other health monitoring tools.
These devices can help families manage everyday wellness needs, although home testing and monitoring do not replace professional medical advice.
Shipping: $4.99 or free on orders over $35.
Offer Valid: October 9, 2026.
5. Kelvin Tools Multi-Tools — 50% Off
Sale Price: $30–$40 Regular Price: $60–$80 Discount: 50% Off
Kelvin Tools is offering multifunctional devices designed for household repairs, everyday tasks and emergency preparedness.
The Kelvin 36 Multi-Tool combines several practical functions in one compact device. It includes 26 screwdriver bits, an LED flashlight, utility knife, hammer surface, bottle opener, corkscrew, measuring tape, powerful magnets and a liquid level.
Another featured product is the Kelvin 8 Emergency Multi-Tool, designed for vehicle emergencies.
Its features include a carbon-steel window breaker, seat-belt cutter, three-mode LED flashlight with an SOS signal, 100-decibel siren and flashing electronic flare.
The device also includes four magnets for vehicle attachment and a hand-crank power generator that can recharge its lithium battery when cable charging is unavailable.
The Kelvin 23, featuring 23 tools and functions in a compact design, is also part of the promotion.
Shipping: Starts at $5.99.
Purchase Limit: Six per order.
Offer Valid: October 9, 2026.
6. MY MAGIC CARPET Washable Rugs — Up to 56% Off
Sale Price: $40–$99 Regular Price: $80–$230 Discount: 50%–56% Off
MY MAGIC CARPET is offering discounts on machine-washable rugs designed to protect floors from everyday spills, stains and scratches.
Each rug features a waterproof inner lining intended to prevent liquids from reaching the floor underneath.
The rugs also include nonslip webbed backing designed to maintain its effectiveness through regular cleaning.
Unlike traditional rugs that may require professional cleaning, these products can be washed and dried using household machines, subject to their care instructions.
The collection includes area rugs and runners in several decorative patterns, including winter-ready designs.
The products are intended for busy households seeking practical, easy-to-maintain floor coverings.
Shipping: $7.75 per item.
Offer Valid: October 9, 2026.
GMA Deals & Steals October 9, 2026: Complete Discount Summary
- Amelia Rose: Jewelry and quilted bags — 50% off, starting at $14.50.
- Laura Geller Beauty: Cosmetics, perfume and holiday sets — up to 73% off, starting at $12.
- Luminara: Indoor and outdoor flameless candles — 50% off, starting at $17.50.
- iHealth: Rapid tests, thermometers and health monitoring devices — 50% off, starting at $15.
- Kelvin Tools: Household and emergency multi-tools — 50% off, starting at $30.
- MY MAGIC CARPET: Machine-washable area rugs and runners — up to 56% off, starting at $40.
How to Shop GMA Deals & Steals on October 9
Customers can access the anniversary offers through Tory Johnson’s official shopping website, GMADeals.com.
All six featured promotions are listed as valid for October 9, 2026, only.
Products are available while supplies last, and backorders or rain checks are not offered unless a retailer specifically states otherwise.
Shipping rates apply to the continental United States, and final prices may change from those advertised.
Purchases are processed through individual retailers operating under their own terms and privacy policies. ABC and Tory Johnson may earn commissions from purchases made through promotional links.
Customers needing help with an order can contact Tory Johnson’s support team at help@gmadeals.com.
The October 9 anniversary promotion gives shoppers a limited-time opportunity to save on beauty products, jewelry, home decorations, medical devices and practical household accessories, with Laura Geller Beauty offering the highest advertised discount of up to 73%.
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