The rituals are small, the hopes are hugeâhereâs what people across the US, UK and Latin America do at midnight (and the next morning) to chase luck, love and financial success.
Written by Swikblog Desk â˘
New Yearâs superstitions have one job: make a fresh start feel a little more powerful. Whether you treat them as tradition, a fun challenge, or a âcanât hurtâ insurance policy, the most popular rituals all point to the same ideaâwhat you do at the turn of the year sets the tone for what comes next.
Below are the best-known New Yearâs ritualsâwhat they are, where theyâre popular, and what theyâre said to bring. (And yes, weâre covering the one everyone asks about: which underwear color is supposed to attract money.)
đ The 12 Grapes at Midnight (Spain â Latin America â Everywhere)
If youâve ever watched people speed-eat grapes while staring at the clock, youâve seen one of the worldâs most famous New Yearâs traditions: eating 12 grapes at midnight. The idea is simpleâone grape for each chime, representing each month of the year ahead. Finish all 12 in time, and youâre said to be setting up the next 12 months for good fortune.
In many Latin American households, the grapes are as essential as the countdown itself. Some people add a personal twistâmaking a wish with each grape, or taking note of which grapes taste sweet versus sour. In recent years, youâll also hear playful variations (like eating them under a table), but the classic version remains the âone grape per chimeâ ritual.
Quick tip: choose small, seedless grapes and take your timeâNew Yearâs luck should never become a choking hazard.
đ§ş âNo Laundryâ on New Yearâs Day (US & UK)
The laundry superstition is a classic across parts of the US and the UK: donât wash clothes on January 1. Depending on who you ask, it either âwashes awayâ good luck, sets you up for endless chores all year, orâat its most dramaticâsymbolizes loss.
In practice, many people treat it as a gentle rule of thumb: start the year with rest, not errands. If you like the superstition but canât skip chores entirely, some households compromise by doing laundry on December 31 and keeping January 1 as a true reset day.
For a simple explainer of how this belief is commonly described, see this overview from The Spruce .
𩲠The Underwear Color for Money (Plus Love, Peace and Fresh Starts)
If one New Yearâs superstition has become a global conversation starter, itâs this: wearing a specific underwear color at midnight to attract a specific kind of luck.
In many parts of Latin America, the most famous âmoneyâ choice is: yellow underwearâsaid to invite financial success, prosperity and better luck with money.
Other widely repeated meanings include:
- Red â love, passion, romance
- White â peace, calm, clarity
- Green â health, renewal, growth
A fun extra rule youâll hear in some families: the underwear should be newâand sometimes even giftedâto âcount.â Whether you follow that part or not, the modern logic is clear: itâs a small symbolic act that makes your intention feel real.
đ§ł The Suitcase Walk or Run (Latin Americaâs âTravel Luckâ Ritual)
In several Latin American countries, one of the most joyful superstitions is the empty suitcase walkâor, if youâre feeling bold, a suitcase runâright after midnight. The belief: carrying luggage into the New Year helps attract travel opportunities, movement and new experiences in the months ahead.
Some people step outside and back in again; others do a lap around the block. The suitcase is often empty to symbolize âspaceâ for new trips and new plans.
đ¸ âDonât Start the Year With an Empty Walletâ (US, UK & Beyond)
This one is widely shared across cultures: carry at least a little cash into the New Year. The idea is that an empty purse or wallet signals scarcityâwhile a little cash suggests money will keep flowing.
In the US and UK, it often shows up as a practical habit: pay down what you can, avoid overdue bills if possible, and keep a small note in your wallet as a symbolic âseedâ for better finances.
đŞ Open the Door at Midnight (Let the Old Year Out)
In many homes, someone opens a door or window right at midnightâto let the old year out and welcome the new one in. Itâs common in parts of Latin America and also appears in European traditions, including some UK households.
If you want to try it, itâs more about symbolism than drafts: take a breath, open the door, and set a clear intention for what youâre leaving behind.
đ˝ď¸ Lucky Foods for Wealth (US, UK & Latin America)
Food traditions are where luck gets delicious. Different cultures eat foods that resemble money, abundance or forward movement:
- Lentils (common in parts of Europe and adopted widely) â coin-like, tied to prosperity
- Black-eyed peas (US South) â a prosperity staple for New Yearâs Day
- Pork (popular across multiple traditions) â linked to progress and plenty
- Grapes (Spain/Latin America) â luck across the months ahead
The point isnât perfectionâitâs choosing a ritual that feels meaningful. Even a small bowl of lentils or a simple New Yearâs Day meal can become a personal âgood luckâ anchor.
For another quick explainer of widely known New Yearâs traditions and their meanings, you can also browse Encyclopaedia Britannicaâs guide to New Year traditions .
đ§š No Sweeping, No Taking Out the Trash (Money-Luck Logic)
Another superstition with a âdonât throw away your luckâ theme: avoid sweeping, deep-cleaning, or taking out rubbish right after midnight or on New Yearâs Day. In some traditions, itâs believed you could accidentally sweep out prosperity and good fortune.
The practical compromise: do a quick tidy on December 31, then keep January 1 gentleâmore reset than scrub.
Why People Still Do It (Even If They Donât âBelieveâ)
Superstitions survive because they work in a different way than facts: they turn a calendar change into a moment of intention. Whether youâre eating grapes, skipping laundry, or pulling on yellow underwear for âmoney luck,â the ritual becomes a signalâthis year, Iâm trying again.
And if you want the simplest, most universal New Year superstition of all? Start with something you can control: set one small goal, do one small act of kindness, and make it your first âluckyâ win of the year.















