By Swikriti Dandotia • Updated: 13 January 2026
After a long stretch of higher borrowing costs, the UK mortgage market is showing clear signs of life again. New analysis suggests competition between lenders is intensifying, mortgage choice has surged to its strongest level in almost two decades, and further rate cuts could appear in the coming weeks as pricing pressures ease.
The shift is being driven by two big forces moving in the same direction: lenders keen to win business in a crowded market, and funding costs that are encouraging sharper deals. In a newly published update, Moneyfacts said “expectations are high for a booming market in 2026,” pointing to falling rates year-on-year and an abundance of products on offer to borrowers. Moneyfacts’ report also notes that lower swap rates can incentivise lenders to pass on cuts.
Mortgage choice is at its highest level in 18 years
One of the most eye-catching signals is the sheer number of mortgage deals now available. More products typically mean more competition, and more competition often translates into better pricing, fee structures, or incentives. Broker commentary linked to the same Moneyfacts data says mortgage availability is the highest since 2007, with lenders pushing hard to attract new customers. Trinity Financial’s summary highlights that lenders are actively competing for market share as large numbers of borrowers come to the end of fixed deals.
That matters because the UK is dominated by fixed-rate mortgages. When those fixed periods expire—often after two or five years—borrowers face a new rate environment. If their existing deal was secured during a lower-rate period, moving onto a new product can cause a painful jump in monthly payments. But when lenders compete aggressively, refinancing options can become less punishing.
Why rates could still fall again
Mortgage rates don’t move in a straight line, and they’re shaped by a mix of market pricing and lender appetite. A useful snapshot comes from Moneyfacts’ own tracking of averages: its published figures show how quickly the market can reprice when conditions change. For example, Moneyfacts has documented the average two-year fixed rate sitting around 5.00% in its more recent reporting, following a period of higher rates in 2023–24. Moneyfacts Group’s rate timeline illustrates how two-year and five-year fixes have shifted across recent years.
The key point for borrowers: when lenders believe they can fund mortgages more cheaply and still manage risk, they often try to outdo each other—sometimes by trimming rates, sometimes by reducing fees, and sometimes by broadening eligibility.
First-time buyers may find doors opening
First-time buyers have been squeezed by higher house prices, deposit demands, and affordability tests. But the market is showing signs of loosening. Industry voices say some lenders are becoming more flexible on affordability and introducing products designed to help people get on the ladder—such as family-supported mortgages or structures where relatives can help without gifting large deposits.
At the regulatory level, the Financial Conduct Authority has also been reviewing mortgage rules with the stated aim of simplifying parts of the market while maintaining responsible lending standards. In its Mortgage Rule Review updates, the FCA has discussed adjustments that can make it easier for some borrowers to switch or change terms in certain circumstances, particularly where the move is demonstrably more affordable. FCA Policy Statement PS25/11 sets out changes around affordability assessments in specific remortgaging scenarios.
Local housing markets still behave very differently
Even with national headlines about a “booming” mortgage market, the reality on the ground can vary dramatically. Mortgage availability and rate competition can improve nationwide, but local house prices, supply constraints, and buyer demand differ street by street. Some areas remain highly competitive, while others have become more negotiable as buyers turn cautious and sellers adjust expectations.
That’s why it helps to treat big-picture forecasts as context, not instruction. If you’re buying, the best deal isn’t just the lowest headline rate—it’s the product that fits your deposit, term, future plans, and risk tolerance (especially when choosing between shorter and longer fixes).
What borrowers can do next
- Track your remortgage window: Many borrowers can secure a new deal months before their fixed rate ends—use that time to compare options.
- Compare rate + fees together: A slightly higher rate can be cheaper overall if the product fee is lower.
- Check eligibility changes: If lenders are easing criteria, you may qualify for products you couldn’t access last year.
- Stress-test your budget: Even if rates fall, build in breathing room for household bills and unexpected costs.
If 2026 does bring the “booming” conditions analysts are forecasting, it could be welcome news for first-time buyers looking for a path in, and for households facing the end of older fixed-rate deals. But it’s still a market shaped by uncertainty—so the smartest approach is to stay flexible, compare carefully, and make decisions that hold up even if rates stop improving.
Related reading on Swikblog: Latest UK consumer updates.













