Rajasthan Tourism has replaced the slogan ‘Jaane Kya Dikh Jaye’ with the state’s old tourism slogan ‘Padharo Mhare Desh’ .It has also added ‘Rajasthan – The incredible state of India’ in the department logo .Rajasthan is famous for deserts, camels and Rajasthani culture thus the new slogan and logo represent state’s tradition and culture.
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Old logo “Jane Kya Dikh Jaye” was launched in 2016 during BJP goverment but the new government has changed it again back to ‘Padharo Mhare Desh’ as it appeals more welcoming and royal invitation to tourists from all over the world.